Content Strategy 101

Technical content is often the last in line for investment and innovation, but poor content has profound effects inside and outside the organization—it damages your reputation, shrinks sales, and causes legal problems. Content Strategy 101 is an invaluable resource for transforming your technical content into a business asset. The complete text of the book is available on this web site. You can also purchase EPUB, print, and Kindle versions. Tell us what you think. The pages here are open for comments.